How we collect personal data

We collect most of this information from you directly, for example, Identity Data, Contact Data, Financial Data and Transaction Data when you fill in forms, correspond with us by email, phone, post or otherwise when you:

• purchase products and/or services from us;

• subscribe to our e-newsletter

• request marketing, promotional material or information to be sent to you; or

• give us some feedback.

We may also collect information from

• automated technologies, such as cookies which collect Technical Data about your equipment and browsing activities;  

• publicly accessible sources, such as Companies House;

• providers of technical, payment and delivery services, such as PayPal or DHL;

• analytics providers;

• a third party with your specific consent (e.g. your bank or third party marketing lists);

How we process your personal data

Processing an order:

• If you order products or services from us we process identity, contact, financial, profile and transaction data.

Cookies & Analytics

Our website uses cookies and other mechanisms to collect log and analytical information, to help analyse how visitors use the site and to compile statistical reports on visitor activity.  

Our Website also uses website analytics, including Squarespace Analytics, to evaluate and improve our Website, personalise your experience and to offer the best, most accessible service possible to all our visitors.  

To find out more about Squarespace Analytics and to learn how to opt out, please email caroline@mcarthur.net.

When you visit our Website, these analytics service providers may collect the following data, which will almost always be anonymised and aggregated before reporting back to us:

• number of visitors to our Website;

• pages visited while on the Website;

• page response times and any download errors;

• other technical information relating to end user device, such as IP address or browser plug-in.

We process this information to understand how visitors use our Website and to compile statistical reports regarding that activity (for example, your IP address is used to approximate the country from which you access our Website, and we aggregate this information together, so we know that, for example, most of the visitors to our Website come from England).

This processing is crucial to the running of our online business and we therefore undertake such monitoring in the pursuit of our legitimate interests in improving our Website to provide a better service and source of information to visitors.

This information is not used to develop a personal profile of you.

Your rights in relation to the personal data that we process

You have the following rights over the way we process personal data relating to you. We aim to respond as soon as practicable but within one month at the latest. We do not charge a fee to respond to your request:

• to ask for a copy of data we are processing about you and have inaccuracies corrected;

• to ask us to restrict, stop processing, or to delete your personal data;

• to request a machine-readable copy of your personal data, which you can use with another service provider;

To make a request in relation to any of your rights, please email us at caroline@mcarthur.net.

Children

We do not knowingly use the Website to solicit data from or market to children under the age of 13.

If a parent or guardian becomes aware that his or her child has provided us with information or may be receiving communications from us without consent of a parent or guardian, we ask that this be brought to our immediate attention. We will make it our priority to address this situation and delete information relating to a child as soon as practicable. In such an event, please contact us at caroline@mcarthur.net.

Security

We will take commercially reasonable, appropriate technical and organisational measures to ensure a level of security appropriate to the risk that could be encountered if you use our website and services, taking into account the likelihood and severity those risks might pose to the rights and freedoms of our Website visitors.

In particular, we will take precautions to protect against the accidental or unlawful destruction, loss or alteration, and unauthorised disclosure of or access to the personal information transmitted, stored or otherwise processed by us. Please be aware that, while we make the security of our Website and your personal information a high priority and devote considerable time and resources to maintain robust IT security, no security system can prevent all security breaches. When you choose to share your personal information with us, you accept that you provide your information at your own risk.  

Retention

In accordance with data protection laws and good commercial practice, we do not retain data in a form that permits identification of the person(s) to whom it relates for any longer than is necessary. Once the purpose for which information has been collected has been fulfilled, we will either permanently delete your personal information or remove all identifiers within it so that it is no longer personal data. We may use such anonymised data for research and/or business analysis purposes.

If you would like us to stop using your personal information, please email us at caroline@mcarthur.net.

International data transfers

Our servers are located in England, and the information that we collect directly from you will be stored on these servers.

We may also transfer your personal data outside the EU:

• Our third-party service providers, many of whom may be located outside of the EU, operate from multiple locations including non-EU based operations or engage sub-processors located outside the EU.

There are agreements in place to ensure that any international transfers of personal data to our third-party service providers have appropriate safeguards that meet the requirements of EU data protection laws.

Changes to this policy

This privacy policy may be updated from time to time. We will notify you of any changes to our privacy policy by posting the new privacy policy on our website. You are advised to consult this privacy policy webpage regularly for any changes.

Complaints

We hope that we can resolve any query or concern you may raise about our use of your information.  You have the right to make a complaint at any time to the Information Commissioner’s Officer (ICO), the UK Supervisory Authority for data protection issues: https://ico.org.uk/.  We would, however, appreciate the chance to deal with your concerns before you approach the ICO, so please contact us in the first instance at caroline@mcarthur.net.